If you’re an Enterprise software vendor and only
distribute your product—either the main product
or licenses--digitally, Global’s special partnership
with Ingram has a solution that allows you to become an
Ingram vendor. Utilizing our unique Electronic Distribution
Delivery (EDD) method, the product is skued just like
any physical product; however, it also communicates to
the reseller that the product will be delivered via download
from the vendor’s site. This allows all of Ingram’s
45,000 resellers access to your products like any physical
product! As importantly, as virtual products EDD vendors
can sku up an unlimited amount of skus.
EDD allows for even more flexible ways to of selling into
the reseller community while reducing cost, allowing for
faster delivery times and delivering the most up to date
products. Not to mention a vehicle for more and more electronic
only software vendors to penetrate the two-tier reseller
channel and expand their markets.